Assistant Manager Marketing - Retention

As our Assistant Manager Marketing- Retention you will be responsible to create and manage promotions, programs, and campaigns aimed at retaining, engaging, and monetizing users across all our games. You will actively utilize data-driven techniques such as email, SMS, web messaging to achieve retention KPIs.

Responsibilities

• Work with the internal Marketing team to plan and execute campaigns that drive player engagement and revenue.
• Presenting daily reports of promotional campaigns and corresponding business metrics by coordinating with the Analytics team.
• Work with CRM, Content and Acquisition teams to drive retention.
• Work with Marketing and Product teams to help develop our websites and apps to improve design, usability, content, and customer experience.

Requirements

• 3+ years’ experience in email marketing campaigns and analytics, with specific experience managing an email/web/mobile marketing program from end-to-end (e-commerce experience preferred).
• Knowledge of tools such as Webengage and Clevertrap.
• Experience of user retention and engagement strategies.
• An analytical bent of mind with an ability to collate, analyse and present data to drive clear insights into the business and make decisions to meet retention KPIs.
• Good understanding of CRM, email marketing and mobile marketing.
• Experience of using marketing analytics tools and metrics, such as CPA, visits, unique visits, conversion rates, latency, bounce rates, etc.
• Ability to effectively communicate and manage relationships with external vendors and partners.

About Junglee Games

Junglee Games is a leader in the skill-gaming space, with close to 75 million users. Founded in San Francisco in 2012, and part of the $30 Bn Flutter Entertainment Group, Junglee Games is the fastest-growing skill-gaming company in the world. Some of our notable games are Junglee Rummy, Howzat, Eatme.io and Solitaire Gold.

Our mission is to build entertainment for millions of people around the world and connect people through high-quality games.

Since we were founded, we've drawn 500 of the world’s most talented people into our ranks. Our team has worked on international AAA titles like Transformers, Star Wars: The Old Republic, Real Steel, Rio, Mech Conquest, and Dueling Blades. Our designers have worked on some of Hollywood’s biggest hits including the movie Avatar.

Junglee is not just a gaming business - it is a blend of data science, innovation, cutting-edge technology and, most importantly, a values-driven culture that is creating the next set of conscious leaders. Junglee Games is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.