As our Senior Manager - SEO, you will lead the store rankings and organic search ranks of all our products to number one on web and app stores (iOS and Android), and ensure we stay in that position. Working directly with our Head of Marketing- SEO, you will formulate and apply the best industry techniques to increase page rankings and organic traffic. You will build and grow your SEO division into a team of effective SEO strategists. You will own complete responsibility for the technical and content-based SEO roadmap for the quarter and year and execute it efficiently with the help of Content, Engineering, and Product teams.
Responsibilities
- Create, communicate and execute an effective strategy that will significantly increase SEO/ASO (App Store and Play Store) rankings and organic search traffic.
- Conduct research and analyses using multiple tools, including Google Analytics, Moz, Adwords, Keyword search, etc., to draw insights and develop new strategies for improving rankings and conversions.
- Identify and monitor SEO/ASO KPIs. Take ownership and build the toolset for SEO/ASO.
- Auditing and analyzing: identify issues, find the root cause, and experiment with solutions at scale to improve SEO performance.
- Troubleshoot complex site issues by fixing them directly or through the Engineering team.
- Stay updated on industry trends and contemporary practices in SEO/ASO, and Google algorithm updates. Understand the implications for our business and take action to quickly seize the opportunity and reduce risk.
- Conduct SEO experiments using rigorous approaches and measurement methods (A/B tests, statistical methods) and prove their effectiveness.
- Identify strategic opportunities and prioritize them against other tactical actions to achieve a balance between short-term and long-term performance.
- Create a fraud-proof and effective link-building strategy.
Requirements
- Must have a proven track record of delivering high growth in SEO/ASO traffic for a business operating at a big scale.
- In-depth technical understanding of mobile SEO and ASO challenges and solutions.
- Expert user of Google Analytics and Google Webmaster Tools and at least one market-leading tool for tracking user activity on websites and mobile apps for SEO.
- Experienced troubleshooter with high proficiency in relevant diagnostic tools.
- A basic understanding of HTML and JavaScript, and MS Excel skills.
- Aware of the latest industry trends and strategies in SEO and organic growth.
- Creative and data-driven with advanced problem-solving and reasoning skills.
- Experience in the Internet and mobile marketing industry.
- Entrepreneurial, self-motivated, and dedicated professional.
About Junglee Games
Junglee Games is a leader in the skill-gaming space, with over 25 million users. Founded in San Francisco in 2012, and funded by top-tier Silicon Valley VCs, Junglee Games is the fastest-growing skill-gaming company in the world. Some of our notable games are Junglee Rummy, Eatme.io, Junglee Teen Patti, and Howzat.
With teams in 7 countries, Junglee is 350+ people strong and has close to doubled in revenues and headcount every year. With YOY growth of 80-100% and high profitability, Junglee will see close to $600 million in gross transaction volumes in FY19-20 and scale to 50 million users.
Our team has worked on international AAA titles like Transformers, Real Steel, Mech Conquest, and Dueling Blades. Our designers have worked on some of Hollywood’s biggest hits, including the movie Avatar.
Junglee is not just a gaming business - it is a blend of data science, innovation, cutting-edge technology and, most importantly, a values-driven culture that is creating the next set of conscious leaders.
Our mission is to build entertainment for millions of people around the world and connect people through high-quality games with customer delight.
Junglee Games is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
