Junglee Games

Marketing Executive II - ASO

As Our Marketing Executive II - ASO, you will be responsible for a strategist with creative thinking, who knows how to play around ASO to improve the rankings of the app’s keywords, app visibility, and conversion rate as well as both Play Store and App Store apps. The ideal candidate must have experience in App Store Optimisation (ASO) and understand the latest trends in the world of App Marketing.

Responsibilities

  • Optimising the gaming apps on both Play Store and App Store.
  • Led the implementation of perfectly planned ASO strategies, both on-page and off-page activities.
  • Deep understanding of the keywords, perform regular keyword research.
  • Deep understanding backlinks, off-page optimization activities( Guest posting, Forums, etc.).
  • Regular competitor analysis, staying up-to-date with the ASO techniques used by the competitors.

Requirements

  • Have experience in the ASO field of 1+ Years: Gaming industry preferred.
  • Have experience in handling tools like - Google Play Console, App Store Connect, SEO Tools (SEMRush, Ahrefs), and ASO Tools ( Apptweak, Appannie).
  • A data-driven person, your decisions should be based on analytical thinking.
  • Fluent in English, strong verbal and written communication skills.
  • Constant A/B testing on the store listing creatives, to try and improve the conversion rate.
  • Tracking and monitoring ASO targets, aligning with the business strategy.
  • Collaborating with internal stakeholders across the marketing and engineering teams.

Benefits

About Junglee Games

Junglee Games is a leader in the skill-gaming space, with more than 100 million users. Founded in San Francisco in 2012, and part of the $30 Bn Flutter Entertainment Group, Junglee Games is the fastest-growing skill-gaming company in the world. Some of our notable games are Junglee Rummy, Howzat, Eatme.io, Poker, and Carrom Stars.

Our mission is to build entertainment for millions of people around the world and connect people through high-quality games. The games are available on multiple platforms, including web browsers. Android and iOS devices emphasize creating engaging and immersive gaming experiences while incorporating social features to foster interaction and competition among players.

Since founding, we've drawn 700 of the world’s most talented people into our ranks. Our team has worked on international AAA titles like Transformers, Star Wars: The Old Republic, Real Steel, Rio, Mech Conquest, and Dueling Blades. Our designers have worked on some of Hollywood’s biggest hits including the movie Avatar.

Junglee is not just a gaming business - it is a blend of data science, innovation, cutting-edge technology and, most importantly, a values-driven culture that creates the next set of conscious leaders. Junglee Games is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Junglee has gained recognition in the gaming industry and has received various accolades for its contributions to the online gaming space and continues to innovate and develop new games, expanding its presence in the global gaming market.

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